We've discussed fast food chains and their proliferation in past blog entries. Even though they many not necessarily focus on the quality like our food truck clients, they can still teach us quite a bit on mastering fast food. This article is good for food trucks to get in the head of your consumer and their expectations of you.
Naked Food Trucks!
Do I have your attention now...? What costs between $3,000-$5,000 is vinyl and may not be covered on your insurance? ANSWER: your wrap! Your wrap is your identity and probably worth way more to you that the actual dollar cost, but did you know that unless specifically covered on your policy you probably do not have coverage?