The 4th Annual San Francisco Street Food Frestival held on Saturday, August 18th. The SFSFF is hosted by our good friends at La Cocina. Once again they did not disappoint. There were approximately 80 food and beverage vendors including 10 food trucks slinging just about every type of food your little stomach could handle. La Cocina is a non-profit providing shared resources to ensure small food related businesses can succeed. They primarily assist low-income women and immigrant entrepreneurs who wish to launch and formalize their business.
The SFSFF attracted approximately 80,000 hungry attendees from across the Bay Area and beyond. Admission is always free and food is at reasonable price points ($3 for small items and $8 for entrees). They even had food for the adventurous such as pickled green tomatoes fried in lard from Jarred, goat tacos from Brass Knucke Truck and "World Peace Peanut Milk" to wash it down from State Bird Provisions. They had a separate beverage area that was packed tighter than your trucks at full staff and DJ Quest was mixing it up (near the drinks of course). The popularity of the event required the expanding of the venue to stretch over 5 long blocks. Even with the increased space you can see from the pictures below that this event was not for the claustrophobic.
Other food festivals can learn from this well structured food extravaganza. I have been to many, but nothing like this. We are honored to represent about one third of the presenters here and our stomachs can prove it. The highlight of my day (other than the food) was probably meeting Jake Godsby of Humphry Slocombe Ice Cream at La Cocina's VIP "Secret Garden" for some some of his "Secret Breakfast" flavor (thanks guys). I'm a big fan of ice cream and anything Slocombe!
